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The 5 Best Books on Selling and Persuasion
Every list of books on selling and persuasion recommends the same three titles and stops. This one starts from the whole shelf: 500 books distilled into lessons, examples and action steps. These 5 are the ones worth your week, and every one is free to read here, right now, in your language.
Never Split the Difference
Negotiation isn't logic or compromise - it's emotional intelligence weaponized: tactical empathy, calibrated questions, and 'No.'
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How to Win Friends & Influence People
You can make more friends in two months by becoming interested in other people than in two years trying to get people interested in you.
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The Mom Test
Never ask if your idea is good - even your mom will lie. Ask about their life, their past, their problems: facts, not compliments.
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$100M Offers
Don't compete on price. Build an offer so valuable and so de-risked that comparison becomes impossible.
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$100M Leads
You don't have a sales problem, you have a leads problem. Master the Core Four and give away the good stuff until people beg to pay you.
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Every summary is free: lessons, examples, action steps, audio in your language.